generative ai and personalized video advertisements
with anuj kapoor
marketing science, 2025
best paper runner-up, wise, 2024
[ssrn] [journal]
are crypto ecosystems (de)centralizing? a framework for longitudinal analysis
with harang ju, ehsan valavi, and sinan aral
communications of the acm, 2025
[arxiv]
identity effects in social media
with sean taylor, lev muchnik, and sinan aral
nature human behavior, 2022
[journal]
how do successful scholars get their best research ideas? an exploration
with c. cao, x. cao, m. cashman, a. timoshenko, j. yang, s. yu, j. zhang, y. zhu, and b. wernerfelt
marketing letters, 2019
[pdf]
scalable bundle recommendations: a large-scale field experiment
with dean eckles and sinan aral
minor revision, management science, 2025
best paper runner-up, wise, 2019
explaining sustained blockchain decentralization with quasi-experiments: resource flexibility and consensus mechanisms
with harang ju, ehsan valavi, and sinan aral
major revision, information systems research, 2025
[ssrn]
inclusive recommendations and user engagement: experimental evidence from pinterest
with pedro silva, ashudeep singh, and abhay varmaraja
working paper, 2025
acm, ec, extended abstract, 2024 | best paper award, cist, 2024
challenges in online experimentation
with iav bojinov, david holtz, ramesh johari, nathan kallus, and multiple industry co-authors
technical report, under review, 2025
display model diversity and product success in online fashion
with pradeep chintagunta and anuj kapoor
working paper, 2025
levearging marketing theory for next basket recommendations
with arushi jain and sinan aral
ongoing work, 2024
algorithmic pricing and consumer sensitivity to price volatility
with diego aparicio and dean eckles
working paper, 2024
[ssrn]