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publications

identity effects in social media
     with sean taylor, lev muchnik, and sinan aral
     nature human behavior, 2022
     link

how do successful scholars get their best research ideas? an exploration
     with c. cao, x. cao, m. cashman, a. timoshenko, j. yang, s. yu, j. zhang, y. zhu, and b. wernerfelt
     marketing letters, 2019
     pdf

 

under review

generative ai and personalized video advertisements
     with anuj kapoor
     conditionally accpeted, marketing science, 2024
     ssrn

scalable bundling via dense product embeddings
     with dean eckles and sinan aral
     minor revision, management science, 2024

levearging marketing theory for next basket recommendations
     with arushi jain and sinan aral
     under review, 2024

explaining sustained blockchain decentralization with quasi-experiments: resource flexibility and consensus mechanisms
     with harang ju, ehsan valavi, and sinan aral
     major revision, information systems research, 2024

are blockchain ecosystems centralizing or decentralizing? a framework for longitudinal analysis
     with harang ju, ehsan valavi, and sinan aral
     under review, 2024

 

working papers

inclusive recommendations and user engagement: experimental evidence from pinterest
     with pedro silva, ashudeep singh, and abhay varmaraja
     working paper, 2024
     best paper award, cist 2024
     acm, ec, extended abstract, 2024

display model diversity and product success in online fashion
     with pradeep chintagunta and anuj kapoor
     working paper, 2024

algorithmic pricing and consumer sensitivity to price volatility
     with diego aparicio and dean eckles
     working paper, 2024
     ssrn

challenges in online experimentation
     with iav bojinov, david holtz, ramesh johari, nathan kallus, and multiple industry co-authors
     technical report, 2023